Content
The Content service manages various types of content on the e-commerce platform, including Announcements, Blogs, Legal content, Navigation menus, Custom Pages, Path Redirection Rules, Customer Support information.
Blogs serve as a multifaceted tool to engage with their audience, enhance their brand image, and drive sales. Through informative and engaging content, one can attract potential customers, improve their website's search engine rankings, and establish themselves as authorities in their industry. Blogs are utilized for various purposes including content marketing, SEO, product announcements, customer engagement, brand storytelling, educational resources, and promotional activities. By regularly updating their blog with relevant content, one can foster a sense of community, provide value to their audience, and ultimately increase conversions on their store. This resource allows you to edit blog-related information such as its content, appearance, author details, related SEO information, and even schedule it to appear on the website or mobile application.
Custom fields are a flexible way to attach additional information to a resource (e.g. Product, promotions, etc.). Some examples of data stored using customfields include specifications, size charts, downloadable documents, release dates, images, or part numbers. Custom fields are identified by an owner resource, a namespace, and a key and they store a value along with type information for that context.
Custom objects refer to entities that are not currently present on the platform. Sellers can create these custom data structures, allowing them to define the essential custom fields according to their preferences. These custom objects are introduced to address unique data requirements that fall outside the platform's standard features.
Custom pages allow Sellers to create unique web pages tailored to specific purposes or content needs within. These pages can include essential elements such as an About Us section detailing the store's background and mission, a Contact Us page facilitating communication with customers, and additional pages tailored to promotional campaigns or product launches. Through custom pages, Sellers can enhance the user experience, provide valuable information, and strengthen their brand presence. This resources allows you to create and alter content of custom pages. There are four types of editor to create pages - befree, grapeJS, markup and rawHTML. Based on the editor type the content can vary.
Customer support information on an ecommerce website encompasses various resources and channels through which customers can seek assistance or resolve queries related to products, orders, payments, shipping, returns, and general inquiries. This typically includes contact details such as email addresses or phone numbers, enabling customers to reach out to the seller directly for support. By providing comprehensive customer support information, sellers aim to enhance the overall customer experience, build trust and credibility, and effectively address customer needs and inquiries. This resource allows you to add, remove or alter customer support related information. This information can be either phone number or email id.
FAQs (Frequently Asked Questions) and FAQ Categories are features designed to help provide answers to common inquiries and streamline customer support. FAQs are typically compiled lists of questions and corresponding answers that address common concerns or queries customers may have about a store's products, policies, or services. These can cover topics such as shipping information, return policies, product details, and more. FAQ Categories allow for the organization of FAQs into specific sections or topics, making it easier for customers to navigate and find relevant information. By utilizing FAQs and FAQ Categories, one can improve customer satisfaction, reduce support ticket volume, and enhance the overall shopping experience. You can use this resource to access all information pertaining to FAQs and FAQ Categories.
Third-party HTML tags encompass external HTML elements sourced from outside the application or website environment, often integrated via Sales Channel Settings or extensions. These tags can include script elements, enabling the integration of external functionalities such as analytics tracking, live chat services, or e-commerce tools. Similarly, style elements may be incorporated to leverage external CSS frameworks or design libraries, enhancing the visual presentation and user experience of the application. By incorporating these third-party HTML tags, developers can extend the functionality, performance, and aesthetics of their application or website, enriching the overall user experience and expanding the range of features available to users. This resource allows you to fetch all such Tags that are setup for an application.
The landing Page Selection module extends versatility by enabling sellers to designate specific landing pages as the home page for different types of devices and platforms, including websites, Android, and iOS. This functionality offers unprecedented customization, allowing sellers to tailor the browsing experience based on the preferences and behaviours of their audience across various devices. By selecting dedicated landing pages optimized for each platform, sellers can ensure consistency in branding and messaging while maximizing engagement and conversions. Whether visitors are accessing the site from a desktop browser, Android device, or iOS device, Fynd Platform's Landing Page Selection empowers sellers to deliver a seamless and tailored experience that resonates with their audience, ultimately driving success in their e-commerce endeavours.
Legal pages encompass essential documents required for e-commerce businesses to comply with legal regulations and establish transparent policies. These pages include a Privacy Policy detailing data handling practices, Terms & Conditions of Service outlining user responsibilities and transaction terms, Return Policy specifying refund procedures, and Shipping Policy detailing shipping terms and conditions. These documents help build trust with customers, mitigate legal risks, and ensure compliance with relevant laws and regulations, ultimately contributing to a positive shopping experience and legal protection for the business. Using this resource, you can retrieve all such information that has been set up on the platform to display it over websites and mobile applications.
Path redirections are a functionality provided by Fynd Platform that enables you to redirect a customer visiting your website from one URL path to another, for example, from "/path-1" to "/path-2". This feature is particularly useful when a seller is transitioning from another e-commerce platform to Fynd Platform, as it allows for seamless redirection from URLs used by other platforms. This resource allows addition of such redirection rules.
SEO (Search Engine Optimization) in Fynd Platform encompasses a holistic approach to optimizing a website's digital footprint for enhanced search engine visibility and user engagement. This involves meticulously crafting title tags, meta descriptions, and meta tags to accurately represent page content and entice clicks in search results. Sellers also fine-tune their robots.txt file to control search engine crawlers' access to specific pages, ensuring indexation of relevant content while safeguarding private information. Additionally, sellers generate comprehensive sitemaps to facilitate search engine discovery and efficient indexing of all site pages. Furthermore, leveraging structured data markup such as SEO schema markup enriches search results with additional context, enhancing the appearance and relevance of listings. By integrating these practices seamlessly into their Fynd Platform websites, sellers can bolster organic traffic, elevate search rankings, and cultivate a robust online presence. This resource facilitates the use of retrieving all such content setup for an application into website or mobile applications.